Sophie is a wife, mother of 3, former world renowned violinist and performer, and public relations practitioner with a passion for serving.

Sophie Armstrong Public Relations is a boutique firm that provides full service public relations support. Sophie and her team have experience managing careers and hosting events globally. SAPR is a boutique public relations and communications firm in Canada with over 20 years of experience. We assist our clients with product launch and activation event concept and strategies, key relationship building, brand innovation,  internal communications, long term strategic plans. We have experience in fashion, entertainment, the beauty industry and our team also has unique knowledge and expertise with media training, stage presentation and career management.

Sophie creates unique strategies for her clients that takes the connections and creates the relationships with your key audiences- they media, your customers, partners, and influencers you require  and reaches the heart with authentic connections that will last. 

ABOUT SOPHIE

Sophie has spent over 20 years in the fashion, music, and entertainment industries as an entertainer, artist, coach, and speaker. Throughout her career, she has launched events, festivals, and her own ventures across multiple countries, often securing her own media coverage. She holds a certificate in television presenting and autocue from TV Pro Casting Sydney (1999), along with acting-for-camera training (Levels 1-4) from the National Institute of Dramatic Art (NIDA, 1997–1999) and theatre acting skills from the Australian Theatre for Young People (1996–2000). With experience working in film and television and leading theatre roles, Sophie also enjoys providing stage craft and media training to her clients. She recently earned a Public Relations and Communication Management Extension Certificate from Mount Royal University (2023) and holds PRK accreditation from the Canadian Public Relations Society (CPRS). Her achievements include the Global Television Women of Vision Award (2014) and the Women of Inspiration Arts & Culture Award (2017).